Aviva
Aviva are the UK’s leading diversified insurer, with businesses spanning insurance, wealth, and retirement. They also have major operations in Ireland and Canada. Aviva is a leading general insurer in the UK and Ireland, providing insurance solutions to over 12 million customers. Aviva offer commercial lines insurance to a wide range of businesses, from the micro segment up to large UK and global corporates. They also operate in the London market through their Lloyds syndicate, Probitas. In personal lines, they offer motor, home, travel, breakdown, pet and gadget insurance. They operate their own garage repair network and completed the acquisition of Direct Line in July 2025. They have been taking care of people for more than 325 years, in line with their purpose of being ‘with you today, for a better tomorrow’. In 2025, they paid £31.9 billion in claims and benefits to their customers.
Aviva reveals management changes following Phil Bayles' exit
Gareth Hemming will take over as chief distribution officer at the provider.
Aviva's Phil Bayles exits the insurer for a role at Ardonagh Group
Bayles will take up the newly created role of chief commercial officer for Ardonagh Advisory, focusing on placement and growth initiatives such as M&A as well as overseeing Compass and Broker Network.
Video: Risk insights - the broker client relationship
Aviva's chief sales and marketing officer Phil Bayles explains the impact of remote working during the Covid-19 pandemic and how brokers are seeking ways to best advise their clients in the new normal.
Brokers adopt climate change initiatives
Following Aviva’s pledge to be the first major insurer worldwide to achieve net zero carbon emissions by 2040, Insurance Age looks into what this might mean for brokers, and how they plan to adapt their strategies to a more climate-aware business model.
Video: Risk Insights - understanding the interconnected risk landscape
Aviva's interim managing director of commercial insurance, Nick Major, discusses three of the top ten risks facing UK businesses as outlined on Aviva's Risk Insights Report: business and supply chain interruption and loss of reputation and brand value.
Video: Risk Insights - the evolving cyber risk
Aviva's interim managing director of commercial insurance, Nick Major explains how cyber attacks are becoming more prevalent and how the insurance industry can protect businesses against these new risks.
Analysis: The future of the networks model
Following on from GRP's surprise purchase of Marsh Networks, Martin Friel investigates how consolidation is changing the networks landscape.
Video: Risk Insights - employee wellbeing and remote working
Aviva's UK wellbeing lead, Debbie Bullock, explains how remote working has brought employees' wellbeing to the forefront and why creating a positive workplace culture is key to improving wellbeing and business performance.
Blog: Could Aviva ever dominate the high net worth market?
Private client expert, John Sims, considers how composite providers have fared in the competitive HNW space as Aviva sets its sights on the market.
People moves: 12-16 April 2021
Stay up-to-date with the latest personnel changes in the world of broking and insurance.
In-depth - claims: Stay prepared
Aviva’s Chris Andrews looks at what risk businesses are facing post-Covid and explains how the right risk management approach can help them prepare for what’s around the corner
Top rated high net worth providers for 2020-21 revealed
Axa XL takes the crown in a report from Highpoint Consultants which explores the state of the HNW insurance market and how well it serves customers and brokers.
Profile: Colm Holmes, Aviva GI CEO
Working together: From accountancy to insurance and from Ireland via Switzerland, the USA and Canada to London, Aviva GI CEO Colm Holmes tells Insurance Age about his global career and how brokers and insurers need to work together to face the changing…
Q Underwriting extends Aviva capacity in £200m deal
The specialist underwriter confirmed the renewal of key binder Aviva, plus, developments to its Covéa-backed contractors combined product.
In-depth - claims: Covid-19 and employers’ liability
With most employees working from home or furloughed in lockdown, it’s been a quiet year for employers’ liability (EL) claims departments. But, while the slips and trips figures may be down, remote working and the pandemic could be triggers for some new…
In-depth - claims: Trends and changes
Covid-19 has had a significant effect on claims in the commercial insurance space
Aviva adds cyber product to Fast Trade
The cover is designed to help small and medium enterprises combat the increasing threat of digital crime.
Ex-Towergate and Aviva boss Mark Hodges to join RSA
Hodges will become chair of RSA UK&I once the proposed sale to Intact is completed.
FCA reveals insurer claims payouts following BI test case verdict
Regulator says providers have paid out £192.1m in interim payments for unsettled claims and £279.8m in final settlements at it reiterates order to pay out quickly.
Amanda Blanc becomes Women in Finance Champion
Blanc says there are still far too many barriers blocking women’s progress in financial services, as HM Treasury notes over 400 signatories have committed to helping women progress into senior roles and setting targets for gender diversity.
Mark Wilson's Abacai buys Dayinsure
The motor insurance specialist, which is Abacai's first acquisition since it launched last month, will remain a standalone business run by its current management team.
Aviva risk report highlights broker role
Insurance Age takes a first look at the Aviva Risk Insights Report which considers Covid-19, Brexit, cyber, climate change and the part of brokers.
Aviva’s Covid-19 BI claims exposure down to broker wordings
GI CEO Colm Holmes says provider has taken a proactive approach to paying claims as he discusses how Aviva was impacted by the BI test case and comments on its 2020 results.
Aviva's UK operating profit falls in 2020
CEO Amanda Blanc sees opportunities for "material growth" in the UK market as commercial lines premiums continue to grow.