Biba hits out at aggregators again
The research conducted by FWD and commissioned by Biba has raised concerns that current FSA rules are not appropriate because they were finalised prior to the development of price comparison websites.
Some of the key findings of the research included:
• Over half of insurance buyers interviewed did not fully understand the differences between each insurance policy offered via comparison websites
• Only 6% of insurance comparison website users believed that the details of what the policy
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