When Insurance Age was launched 25 years ago last May, launch editor Roger Hardman, when writing his opening comment to the 11,000 readers, said the following:

"Why should you bother reading us? After all, the insurance industry has enough magazines catering for it at present. The answer is twofold. First, we hope to be able to help you to do better business, and more of it. Second, our aim is that you enjoy reading us.We hope to be able to point out to you areas where perhaps you could do more

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