Blog: The DNA of brokers is changing


Google “What is an insurance broker” and amongst the 268 million results you’ll find questions including “What does an insurance broker do?”, “How do insurance brokers make money?”, and “Why use an insurance broker?”

These questions don’t just reflect the most used search terms of consumers - they are also a striking reflection of the sort of questions that the broking industry has been asking itself in recent years, faced by new customer demands, and disruptive technology-powered competition.

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact [email protected].

You are currently unable to copy this content. Please contact [email protected] to find out more.

Sorry, our subscription options are not loading right now

Please try again later. Get in touch with our customer services team if this issue persists.

New to Insurance Age? View our subscription options

If you already have an account, please sign in here.

You need to sign in to use this feature. If you don’t have an Insurance Age account, please register now.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an indvidual account here: