Why consumer satisfaction matters

Concept image of yellow smiley face balls

"Customer satisfaction will remain the cornerstone of success in the insurance industry alongside economic and regulatory pressures in 2015. Published late last year, the EY Global Consumer Insurance Survey, with 24,000 respondents across 30 countries, signals three clear routes for brokers and insurers to improve the customer experience in 2015."


"Whilst cost is an inevitable guiding factor in purchasing decisions, the research shows that customer retention and satisfaction is

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact [email protected].

You are currently unable to copy this content. Please contact [email protected] to find out more.

To continue reading...

You need to sign in to use this feature. If you don’t have an Insurance Age account, please register now.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an indvidual account here: