Atlanta
Atlanta Group – the motor specialist started out as Autonet and it still led by founder Ian Donaldson. It is also part of the Ardonagh Group and, in 2021, added both Marmalade and Be Wiser to its portfolio.
Atlanta Group features in the Insurance Age Top 100 Insurance Brokers 2021 listing. Find out what other companies made the cut.
Swinton adds Alzheimer’s Society donation option for customers
Insurance Cares: The broker will invite car insurance customers to donate £1 when they buy a policy in ‘industry first’.
How are brokers adapting to millennials’ needs?
Experts discuss the challenges that motor brokers need to overcome to attract and retain younger customers and how they can use technology to make cover more affordable.
Ardonagh's Q1 deal spend revealed
The consolidator has paid £111m in cash for deals including Marmalade, Hemsley Wynne Furlonge, AccuRisk, and Resilium as it also states it was paid £22.75m for Bennetts.
Biba 2021: The Future of Broking
Phil Barton attacks scale-led consolidation and warns broking is “in a dangerous place” as an expert panel including Aon’s Julie Page, A-Plan’s Carl Shuker and Atlanta’s Ian Donaldson consider the future in a session chaired by Brokerbility’s, Ashwin…
Analysis: The rise of pay-as-you-go insurance
As demand for flexible on-demand insurance products is accelerated by Covid-19, Insurance Age investigates what the challenges and opportunities are for brokers.
Blog: Ardonagh's swoop for 'brand Bayles' is a logical one rooted in past success
As Phil Bayles becomes the latest Aviva senior manager to join Ardonagh, Jonathan Swift suggests that having built his 'brand' at the insurer, he is well primed to now make his mark in the broker space.
Atlanta snaps up Be Wiser
Move follows redundancies and a number of management exits at Be Wiser and will see the personal lines broker operate alongside Swinton, Autonet, Carole Nash and Marmalade.
Ian Donaldson lifts lid on Atlanta's Marmalade deal
The CEO tells Insurance Age about his plans in the telematics and pay-as-you-go insurance areas, as he reveals Atlanta has another five or six deals in the pipeline.
Atlanta buys telematics broker Marmalade
Marmalade was set up 15 years ago and specialises in drivers under 34.
Opinion: Taking diversity to the next level
Atlanta Group’s Ian Donaldson explains why working to promote diversity is beneficial for all
Q&A - Ian Donaldson
The Atlanta CEO reviews the past 12 months and concludes 2021 should be about more than Ebitda and KPIs.
Ardonagh reveals 14.4% growth in adjusted Ebitda
The business says it has a "robust forward-looking pipeline" after making five deals in Q3 2020.
Ardonagh buys Lloyd Latchford
Motor broker will be brought into the Atlanta Group, joining Autonet, Carole Nash and Swinton.
Ardonagh reports adjusted Ebitda of £99.9m
The Towergate and Atlanta parent published results for the first six months of 2020 and reveals prices for Arachas and Bravo Group.
UK Broker Awards: Meet the Shortlist - Personal Lines Broker of the Year
In the run up to the 2020 UK Broker Awards Insurance Age is profiling all the shortlisted firms and individuals, with today’s focus being The Personal Lines Broker of the Year.
CMA orders Ardonagh to keep Bennetts separate as deal completes
Ardonagh’s £26m purchase of the motorcycle specialist approved by the FCA, but the ongoing CMA inquiry looking at how the transaction impacts competition in the market continues.
Building business better after the crisis
Broker Extra 2020: Every effort is being made to ensure the UK economy fires up again, but how will brokers be operating and can they find better ways to function? Aviva's Phil Bayles, Ian Donaldson of Atlanta Group and Sara Fardon, of Willis Towers…
Covid-19: Should all motor customers get a rebate?
Updated: Major insurers including Axa, Aviva, Ageas, LV and Zurich respond on automatic rebates as motor disrupters say the Admiral £25 move does not go far enough and questions are raised about the gesture.
Outgoing Ageas CEO Andy Watson hailed for his broker focus
Sector also welcomes Ant Middle, who is set to take over the reins in June.
Covid-19: Brokers ban meetings and push remote working
Updated: The largest brokers in the UK revealed measures in place to protect staff and customers from coronavirus.
Bennetts deal to cost Ardonagh £26m
Motorcycle broker will join Autonet, Carole Nash and Swinton as part of Atlanta.
Ardonagh eyes international growth
David Ross reveals expansion hopes and confirms more M&A targets in the UK.
In Person: Ian Donaldson, CEO of Atlanta Group
Great Expectations: The self-made broker talks about his billion pound ambitions, lifts the lid on the Swinton deal and considers his Ardonagh bosses.