Insurers must improve customer service, according to survey

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UK consumers are twice as likely to switch insurance provider as their mainland European counterparts, according to a survey conducted by Ernst & Young.

The company’s Global Insurance Consumer Survey also revealed that although UK consumers say they trust their insurers, they feel there is room for improvement.

Almost half of UK non-life insurance consumers reported no contact at all from their existing provider when their policy was approaching renewal, which the report said is leading customers to switch provider.

It claimed that 44% of such customers would have been more likely to stay with their provider if more effort had been made.

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