Taking the plunge

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Mark Ward, head of insurance Industry practice at Artesian Solutions, urges the insurance sector to take the digital lead.

The recent Insurance Age Fintech roundtable 'Innovation in Insurance' threw up some interesting concerns about the disadvantages of taking the lead on digital innovation in the insurance industry.

Reading between the lines it seems that some of these concerns centred on the fact that, unlike in other industries where being the first to embrace new technology is applauded, in the traditionally risk averse insurance market it is regarded as unnecessarily risky.

In a heavily regulated industry it

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