Editor's letter: Howden has a plan, but that does not involve ‘A-Plan’


Another long-standing insurance brand has disappeared from the high street.

On 2 October, all A-Plan branches were re-skinned with the Howden branding, with the former 60-year-old name consigned to the insurance cemetery.

Related A-Plan set for £300m sale, reports Sky Equistone sells A-Plan stake to HgCapital Shuker and Howden lift lid on A-Plan deal

When these things happen, it is not hard to feel a little bit sad/nostalgic, especially more so here given what the A-Plan branding has stood for, for so long.

A high-street survivor in an age

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact info@insuranceage.co.uk.

You are currently unable to copy this content. Please contact info@insuranceage.co.uk to find out more.

Sorry, our subscription options are not loading right now

Please try again later. Get in touch with our customer services team if this issue persists.

New to Insurance Age? View our subscription options


Sign up and gain access to five complimentary news articles every month.

Already have an account? Sign in here

This address will be used to create your account

Broking Success: Right opportunity

Matthew Collins, founder and managing director of Ascend Broking, targets growing from £14m to £50m gross written premiums in five years as the firm positions itself as a viable alternative to larger brokers.

You need to sign in to use this feature. If you don’t have an Insurance Age account, please register now.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an indvidual account here: