Primassure moves from SSP and Open GI to Applied


The Southend broker made the move following an acquisition which left it running on two systems.

Primassure, a Southend-based jewelers block broker, has switched from SSP and Open GI to Applied Systems.

The move came after a takeover by the company which left it running SSP and Open GI at the same time.

Ray Hems, chief finance and operations officer at Primassure, commented: “Following an acquisition, we were operating two different broker management systems. This caused efficiency challenges and prompted us to seek an all-in-one solution that will enable our business to continue to grow

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