Insurance Cares: Helping vulnerable clients

Jonathan Davison

Jonathan Davison, of the BDMA, outlines how to work with high-risk and vulnerable customers to ensure better insurance solutions

As risk factors ebb and flow, so do insurance premiums. A spike in uncertain events has certainly been a driver; climate change, flooding, terrorist incidents and cybercrime - the insurance landscape must constantly adapt.

As much as this is a challenge for insurers and brokers, it is an even bigger problem for high-risk and vulnerable commercial customers who may be unsure what or who to trust when it comes to agreeing to policies and taking advice. It is essential that the policyholder has

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