Axa caught in Instagram row after IWD paid post
Insurer faces criticism after a paid International Women's Day post by male blogger Father of Daughters.
Axa UK has been embroiled in a row on social media channel Instagram after sponsoring an account called Father of Daughters to post about International Women’s Day (IWD).
At the time of writing, the paid post had 1,069 comments, with people criticising the insurer for paying a man to post about female empowerment.
One of Axa UK’s own posts about IWD has also received a large number of negative comments from followers.
One of the comments read: “I really hope you address the situation with
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