Broking break: How to improve your website
Web user experience expert, Eliza Savov, from ClickTale shares her top five tips.
Website aesthetics are big business for every enterprise, and insurance companies are no exception. Millions of pounds are spent on website redesigns. But while cutting-edge graphics and design might yield a site that looks amazing, beauty doesn't always translate into user-friendliness.
Ensuring a smooth user experience is absolutely crucial for insurers and brokers. So, here are some tips from Eliza Savov, of ClickTale, a provider of customer experience solutions for various Fortune 500
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