Skip to main content

Why insurance brokers need to wake up to digital innovation

digital-marketing2

Digital innovator and Worry+Peace founder James York explains why he's a partner in the FinTech Futures campaign.

If we were to do a SWOT (strengths, weaknesses, opportunities and threat) analysis for the insurance broking and entire industry, I'd likely expect matching columns for both opportunities and threats.

And that's what makes digital so important.

All across the insurance sector we need to embrace digitally enabled innovation and decide if we're going to be proactive or reactive.

Innovation
I recently spoke to a broker to explore helping - for free on this occasion by the way - their business use

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact info@insuranceage.co.uk or view our subscription options here: https://subscriptions.insuranceage.co.uk/subscribe

You are currently unable to copy this content. Please contact info@insuranceage.co.uk to find out more.

Sorry, our subscription options are not loading right now

Please try again later. Get in touch with our customer services team if this issue persists.

New to Insurance Age? View our subscription options

Register

Sign up and gain access to five complimentary news articles every month.

Already have an account? Sign in here

Show password
Hide password

End of Year Review 2025: Open GI’s Neil Hart

Neil Hart, chief sales officer at Open GI, reflects on the ‘old chestnut’ that the cheapest cover isn’t always the best and suggests ‘His Highness’ as his darts alter ego for the World Darts Championship at Alexandra Palace.

Most read articles loading...

You need to sign in to use this feature. If you don’t have an Insurance Age account, please register now.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an indvidual account here: