The Blog Spot: Doubling down on dual pricing

Sian Barton

Dual pricing, where new customers are charged less than old customers for the same policy, is a problem in the industry.

It isn’t palatable and nobody wants to admit they do it but it happens.

The practice leads to some customers jumping around from insurer to insurer chasing the lowest price and punishes loyal clients who don’t wish to or are unable to search for a new policy.

Last month the Association of British Insurers and the British Insurance Brokers’ Association revealed they had

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