The rate debate

David Smith

We've been here before haven't we? One of the big players says it is determined to push rate increases through as they have no choice if they want to remain profitable. The market is made only too aware of what is happening in an attempt to gain support from competitors.

Earlier this year, it was Aviva that was increasing its rates. This time it is Zurich and the insurer is talking a good game. But looking back at Aviva's experience, can we be blamed for declining to hold our breath on this

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact [email protected].

You are currently unable to copy this content. Please contact [email protected] to find out more.

To continue reading...

You need to sign in to use this feature. If you don’t have an Insurance Age account, please register now.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an indvidual account here: