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Expertise in Action: Broker: Fully customised

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A tailor-made risk management proposition provides the best result for clients, brokers and insurers alike.

With insurers, brokers and customers all trying to grow their businesses, resulting competitive frictions can often hinder rather than help everyone achieve their goals.

All three want to develop profitably, sustainably and successfully, but to do this there needs to be less emphasis on premium and more focus on the mutual benefits each party can enjoy from truly working in partnership.

Price has taken centre stage in the insurance market for a number of reasons in recent years. Overcapacity in

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Aviva doubling down for customers, says Martin

Aviva is committed to pushing on with an “absolute focus on customer” and will continue “doubling down”, David Martin, managing director for UK commercial and chief distribution officer, told Insurance Age as he teased a “major new proposition” pencilled in for the end of the third quarter will catch brokers’ eyes.

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