Aviva
Aviva are the UK’s leading diversified insurer, with businesses spanning insurance, wealth, and retirement. They also have major operations in Ireland and Canada. Aviva is a leading general insurer in the UK and Ireland, providing insurance solutions to over 12 million customers. Aviva offer commercial lines insurance to a wide range of businesses, from the micro segment up to large UK and global corporates. They also operate in the London market through their Lloyds syndicate, Probitas. In personal lines, they offer motor, home, travel, breakdown, pet and gadget insurance. They operate their own garage repair network and completed the acquisition of Direct Line in July 2025. They have been taking care of people for more than 325 years, in line with their purpose of being ‘with you today, for a better tomorrow’. In 2025, they paid £31.9 billion in claims and benefits to their customers.
Aviva UK could shed £1bn NWP by end of year
Igal Mayer, chief executive of Aviva UK, speaks to broking.co.uk
Aviva UK's GI net written premium falls £0.5bn
In its half year results Aviva has reported a dramatic fall in premiums in UK general insurance
Whither, regulator?
PB's editor gives his verdict on the Conservatives decision to scrap the FSA
2020 professional vision published
A report from the Insurance Industry Working Group sets out a vision of financial education to restore public trust, writes Anthony Gould.
Aviva to surprise brokers with tv campaign
Aviva to splash the cash on broker tv ad campaign
Aviva launches new product on Fast Trade
Online platform offering commercial property owners cover
Declining commission levels take their toll
Is the commission squeeze taking hold industry-wide? From being near-ubiquitous, consolidators are now out in the cold, writes Rachel Gordon.
Two decades of growth
A major transformation for this independent, regional insurance broker has taken place over the last two years, writes Andrew Tjaardstra.
Acquisitions - Acquirers patient despite consolidation warning
Following a senior banker's warning that consolidators will have to find ways to generate growth other than acquisitions, some of the UK's senior large broker heads are preparing to bide their time, writes Andrew Tjaardstra
Towergate - Cullum's influence remains strong
Having renegotiated Towergate Partnership's banking facilities for the next five years, Peter Cullum is looking forward to the next phase of Towergate, writes Andrew Tjaardstra
Axa comes bottom of the insurer league in IIB service level survey
Axa has ranked last in the Institute of Insurance Brokers' (IIB) service level poll - falling margin...
NU's rebranding goes live with one-stop-shop Aviva website
Aviva has officially launched its new broker portal website, the first site to be rebranded under th...
Opportunity knocks
Despite the frightening economic statistics reigning down on us, seemingly hourly, this year could b...
Norwich Union - Mayer explains broker strategy
Norwich Union's chief executive is shaking up the market, writes Andrew Tjaardstra
Data loss - Data defence
Anne Crofts and Rhiannon Davies iterate the case for adhering to Financial Services Authority regulations concerning maintaining good data security
Equality - Broking gender gap closing - slowly
There are relatively few female broker managers, though the obstacles faced by women aiming for senior roles are not insurmountable, writes Katherine Brandon
Marketing - Playing the campaign game
Katherine Brandon investigates how brokers can extract best value from their marketing budgets
Norwich Union purges commercial book as market rates show hardening
Norwich Union (NU) is purging its insurance portfolio of poorly performing business as other large c...