Aviva tempts brokers back with commission boost

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Club 110 members to benefit further from insurer's broker strategy

Aviva appears to be pulling out all the stops to get brokers back on board in a bid to claw back some of the volume it lost following the rate increases it introduced earlier this year.

Insurance Age understands that at a recent conference for brokers belonging to the insurer's 110 Club, held in Barcelona, a commission uplift for all members of 2.5% was announced. The increase will apply to all open market products but excludes schemes.

Aviva would neither confirm nor deny that the uplift had

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