Editor's comment: The motor market is shot
It is clear that the recession has taken its toll: there has been a surge of bodily injury claims and increases in fees paid to lawyers, yet these numbers show a greater malaise in this market. Despite the difficulties, we are still bombarded day after day with television adverts promoting the cheapest premiums. The adverts are prohibitively expensive to produce and air and for what? To give people premiums that the industry cannot afford?
This makes little sense and I am surprised that more
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