Skip to main content

News analysis: Pivotal point for personal lines

tipping point

Could a torrent of news about redundancies, buys, partnerships and losses indicate big changes to come?

Personal lines dominated the start to the year with brokers fascinated by stories in the sector.

Jelf’s “long term distribution arrangement” with A-Plan led the way. It was quickly followed by Be Wiser posting a loss, Markerstudy buying Co-op’s underwriting business and Ageas restructuring again, this time putting nearly 600 people at risk of redundancy (see box below right).

“Commitment, focus and relevance,” summed up Michael Lawrence, personal lines director at LV, when asked how brokers

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact info@insuranceage.co.uk or view our subscription options here: https://subscriptions.insuranceage.co.uk/subscribe

You are currently unable to copy this content. Please contact info@insuranceage.co.uk to find out more.

Sorry, our subscription options are not loading right now

Please try again later. Get in touch with our customer services team if this issue persists.

New to Insurance Age? View our subscription options

Beyond the policy – where brokers add the greatest value

Broker Expo 2026 Countdown: Building strong client relationships is more important than ever, with brokers focusing on risk management, claims support, specialist guidance and facilitating connections in their communities. Ida Axling investigates this topic ahead of a panel session at the event.

Most read articles loading...

You need to sign in to use this feature. If you don’t have an Insurance Age account, please register now.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an indvidual account here: