Products: Market focuses on online potential


In particular he highlighted how PowerPlace would be building on its SME standards and combining them with a broker-based B2C online proposition in conjunction with an insurer-facing underwriting solution.

Mr Giddings explained: “The product standards lend themselves to B2C distribution and will allow our broker partners to not only protect their market share but to grow it by enabling efficient, comparative trading and satisfying the increasing consumer demand for online access.”

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