Una survey shows consumers are influenced by add-ons
Organisation says 70% reported they could be influenced by add-ons, despite the FCA banning opt-out methods of selling in April this year.
Many UK consumers find themselves conflicted when choosing insurance, according to a survey commissioned by Una Alliance.
The organisation, owned by 13 of the largest independent brokers in the UK, stated that the study found that 55 percent of the 1,200 consumers taking part considered price to be the most important factor when buying insurance.
However, 70 percent of those questioned reported they could be influenced by add-ons and extras.
As previously reported by Insurance Age, the Financial
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