Brokers have underlined that customer behaviour is changing as they reacted to the news from Swinton that the firm plans to close 130 of its 325 branches by mid-2017. However, while acknowledging declining footfall in high-street branches, some did point to the seeming contradiction of retrenchment by certain businesses as others aim to increase their network.
Swinton said the branches under review have been chosen on the basis of falling customer demand and changes in their requirements at thos
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