"I’m just a big-nosed lad from Hull trying to do his best,” Rob Worrell sums himself up with a smile.
He also describes himself as a sporty family-man who likes to keep fit and enjoys people’s company.
These traits have served him well throughout his insurance career, a career that last year he thought had run its course.
When Worrell left his previous job leading Jelf’s general insurance division in March 2017 he had no intention of ever returning to the industry. Indeed he occupied