Fresh boosts profits in 2017 with tech drive

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Business spent £1m on technology to improve performance.

Fresh Insurance posted a leap in turnover for the year ended 31 July 2017 to £16.9m up from £13.9m in 2016.

Operating profit also went up to £2.9m (2016: £2.1m) even though administrative expenses went up significantly from £11.8m to £14m.

Profit before tax was £2.9m (2016: £2.1m).

Data
Fresh CEO Lisa Powis explained that the business had invested a lot in technology and also recruited a chief technology officer, Steve Potter.

“We are focused on getting tech right and we’ve spent a million

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