Churchill slashes its premiums for users of London Electricity.

Churchill Insurance is pledging to slash its household premiums by up to half for users of London El...

Churchill Insurance is pledging to slash its household premiums by up
to half for users of London Electricity in a bid to increase its customer
base.


Under the new deal, premium cuts of 50% on the current Churchill rates are
being offered to those people buying combined home contents and building
insurance, and cuts of 25% to those who just want contents cover.


Despite offering such large cuts at a time when market rates are already
very low, Churchill claims it is not going to lose money on the

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