Planning is the source of a good business.

Q: I am thinking of setting up a company to provide a lead source to insurance brokers. What is the best way to go about it?

This is a very broad question and could cover many aspects of how to
go about setting up your own company.


First of all, you need a business plan, clearly defining and stating what
you are going to do, what return on your investment you are expecting and
how you are going to achieve it.


This plan must define the market for which you are supplying leads and why
your chosen sector would use your services. In commercial lines, the new
business has traditionally come from referrals and existing clients