Help on the horizon
Concern that imarket will depersonalise the people-driven industry are unfounded, claims Cathie Bruce, who argues it will actually free up brokers to engage more meaningfully with underwriters
Brokers are under pressure on all fronts. Regulation, competition, margins, reputation - where does the harassed intermediary turn for solace and support? What practical measures are available to help brokers defend their sector and grow their businesses?
Thankfully, the pro-broker insurer community remains active and one of its proudest achievements is its collaboration in the development of imarket. This technological initiative has the reach and potency to breathe new life into broking and
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