Skip to main content

Open GI CEO Badley outlines plan to attract more insurers to its panel

Simon Badley
Shaun Fellows/Shine Pix

Open GI CEO Simon Badley has promised insurers it will make its brokers easier to deal with and more efficient to attract further providers onto its panel.

The full A to Z of providers may never be achieved but Badley, pictured, explained Open GI wants to give brokers access to the insurers who are the strongest in each line of business.  It currently works with over 150 insurers and partners.

He added relationships with insurers are “incredibly important”, noting when he first joined Open GI they weren’t great.

“We’ve done an awful lot of work over the last five or six years to improve it. And the feedback we’re getting from all our insurers is that

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact info@insuranceage.co.uk or view our subscription options here: https://subscriptions.insuranceage.co.uk/subscribe

You are currently unable to copy this content. Please contact info@insuranceage.co.uk to find out more.

Sorry, our subscription options are not loading right now

Please try again later. Get in touch with our customer services team if this issue persists.

New to Insurance Age? View our subscription options

Blog: When does optimism topple over into delusion?

The Biba Conference last month was a triumph, and the lyric that united every insurance conversation in the city was growth. But the unbridled optimism about growth almost always came with the bassline ‘have you heard about the crazy rating in the market?’ Emmanuel Kenning interprets the notes asking if maybe for once it really is time to shrink to greatness.

Flood Re rolls out consumer campaign

Flood Re has launched a UK-wide educational tour promoting flood resilience and encouraging people to rethink the response to flood risk, with the joint initiative between the government and insurers using “the UK’s largest digital advertising van”.

Most read articles loading...

You need to sign in to use this feature. If you don’t have an Insurance Age account, please register now.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an indvidual account here: