Alway sees Jelf reaping “the bounty”
Group chief executive at Jelf Alex Alway has hailed the broker’s performance as the bounty of four years’ investing in staff and an integrated strategy.
Mr Alway told Insurance Age that the company was now effectively debt free for the first time in its history with cash outweighing minimal debt.
The broker saw profits increase to £5.9m with revenue up at £46.1m for the year ended 30 September 2012.
“We haven’t made an acquisition since 2008 so it is all organic,” he commented.
“We have stuck to our [strategy] and focused on getting closer to the clients and generating more sales.”
The four year integration plan had led to Jelf reaping “the
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