APC seeks to grow broker base by 50%


Brian Russell, chief executive officer of APC, said he had seen signs that the market was going to harden and was eager to take advantage of this.

He commented: “Over the last five years the market has suffered from an elongated soft market that stubbornly remained regardless of claims levels and economic changes.

"We are however starting to see the green shoots of hardened rates across many of our key lines of business."

Mr Russell concluded: “As a result we approached both our existing

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