HNW premium hike for Sterling

Sterling urges other insurers to follow suit in a bid to "correct artificially low prices"

Sterling Insurance Group has announced it will increase premium rates for its high net worth clients at renewal from 1 January, 2010.

The increases will be approximately 7.5% on ‘clean risks', excluding any increases applicable to add-on covers, with a further 3% direct debit charge on selected products.

The insurer said the increases were part of Sterling's sustainable approach to pricing and followed the effects of the prolonged soft market combined with the downturn, which created a pressing

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