Dixons.co.uk partners Call Connection

Call Connection, the specialist call-transfer business to the insurance industry, have partnered DSG international (DSGi) to launch comparemoreatDixons.co.uk, a UK price comparison site for Dixons.co.uk, the UK’s largest online electrical retailer.

The site will offer customers the choice of comparing prices and purchasing products over the telephone, as well as on-line. Call Connection employs 350 staff (300 agents) and handles three million inbound calls per year. It uses its own state-of-the-art telephony and IT software, developed in-house, for call handling and data transfer.

The price comparison site was tailor-made for Dixons.co.uk and includes tools such as ‘easyfill’, that makes the data entry task for customers much easier than

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