Personal Lines Broking: Challenges on the horizon
After facing multiple threats that promised doom and gloom, personal lines brokers are ready to face down further challenges coming their way
In spite of seemingly relentless predictions of its demise, the personal lines broking channel is one of the success stories of the insurance industry. It has survived regulatory and market changes, as well as increased competition from direct insurers and, more recently, aggregators, over the past 30 years. Now, the sector is preparing itself for the next wave of challenges.
“Some brokers have fallen by the wayside, but those that have succeeded have responsive business models that have
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