Building on solid ground

Brokers face constant consolidation within both their own profession and their insurance partners; incr-eased competition from direct writers and retail brands; skill shortages and regulation. Consequently, the need to differentiate to maintain and grow market share is paramount.

In former years there was a commonly held perception that brokers and loss adjusters were adversaries in the claims process. The broker was seen to be negotiating for the maximum payment for the client, while the