Profile: Fresh start
ERS CEO Ian Parker faced a daunting challenge and difficult decisions when he took over struggling Equity Insurance Group. Caitlin Morrison reports
Ian Parker knew he had a formidable task ahead of him when he first set out to buy Equity Insurance Group in 2012.
Equity was at the time one of the largest personal lines syndicate at Lloyd’s, with a wide-ranging book which was mainly comprised of motor, but also included household and personal accident. The company also owned a broker, Equity Direct Broking Limited (EDBL), and had a 25% stake in MGA Arista. The business was owned by Insurance Australia Group (IAG) and had recently suffered a
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