Brokers' personal touch can negate direct threat
Increasing numbers of brokers are guiding customers through the online quote process in an online tr...
Increasing numbers of brokers are guiding customers through the online quote process in an online trading development that it is claimed could help the sector compete with the direct writers.
Simon Hughes, sales and marketing director at Open GI, says that by talking the customer through the quote process, the broker could help them get a more competitive quote: "A number of our brokers will ring the customer as soon as they get the alert to say a quote has been given. Inevitably, in most
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