Swinton merges in bid for online market
Swinton has merged with sister company, internet motor broker its4me.co.uk, in a bid to strengthen i...
Swinton has merged with sister company, internet motor broker its4me.co.uk, in a bid to strengthen its online business.
Speaking exclusively to Insurance Age, Patrick Smith, chief executive officer and chairman of its4me and ceo of Swinton, said: "During the next year, we will introduce the its4me policies within the Swinton branches and create a total merger. In parallel with the current its4me internet service, we have built a clone on the Swinton system. The Swinton service is integrated in
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