Millionaire's paradise

Before leaping into the high net worth (HNW) market, industry experts suggest brokers first look closer to home at their existing clients. This is because clients may actually be unaware they have become HNW and that there are a range of superior products available to protect their wealth from fraud, fire, burglary and other unfortunate circumstances.

Industry analyst Datamonitor defines HNW individuals as those with onshore liquid assets in excess of £200,000. Liquid assets, it says, include

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