Sale time.
Term assurance is being sold at rock-bottom prices - Swiss Re has calculated that average premium rates for the top ten life offices have fallen by up to 25% over the last four years. Ian Lindisfarne seeks out the best bargains.
The good news for brokers and their clients is that term assurance isnow very cheap. But it does make life difficult when it comes to choosing
the most appropriate office. Age, sex, smoker/non-smoker status, size of
sum assured and term of contract all combine to produce a picture which
can confuse the most clear-headed broker. It is virtually impossible to
keep track of which office has the best rates for the client sitting in
front of you - thank goodness for the Common Trading Platform (CTP).
E
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