Part of the Union.

When Norwich Union bought ITT London & Edinburgh at the end of last
year, certain quarters of the City were less than impressed. Analysts,
quite understandably, questioned the wisdom of a company that was
predominantly a life assurer exposing itself further to the general
insurance market.

Patrick Snowball, managing director, general insurance at Norwich Union,
and the man who the led the acquisition, was well prepared for this sort
of reaction. "Norwich Union floated as a significant life company,

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