Rarefied risks.
Standard insurers are now taking an interest in the non-standard market using a combin-ation of referral and on-screen quotes, but how feasible is automation of this sector, asks Andrew Newman.
Merger and acquisition activity across the market has resulted in thedisappearance of some familiar names in non-standard motor, such as
Cloverleaf and Insurance GB. St Paul sold its portfolio to Norwich Union
and now the acquisition of Guardian by Axa will see the see the departure
of the Orion brand as the Guardian subsidiary is swallowed up by the Axa
empire. While Orion only restructured to concentrate solely on
non-standard motor in 1996, its stance of offering referral facilities to
a small
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