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Norman to lose name in rebranding move.

Norman Insurance will be rebranded as Mutuelles du Mans Assurances by the middle of next year, in li...

Norman Insurance will be rebranded as Mutuelles du Mans Assurances by
the middle of next year, in line with its parent company.


The Reading-based insurer is in the process of designing a new logo and
reprinting its product literature. The logo will be slightly different to
that of its parent in order to distinguish the two.


The rebranding is part of a move by the insurer to raise its profile and
highlight its links with its parent.


Dianne Smith, marketing and communications manager at Norman

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