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Jelf acquires again in Reading

Reading-based Godfrey Moore has sold its business to the Jelf Group. As the third acquisition in the region, the move further demonstrates the Group’s commitment to building links across the Thames Valley.

Godfrey Moore has maintained a strong presence within the Reading business community since it was founded in 1987. Supporting the needs of commercial and individual clients, the company places premiums totalling in the region of £2m.

Director Howard Pearson and his team will relocate to the Jelf Group’s Reading office located at Clarendon House, Queen’s Road.

Commenting on the acquisition, Alex Alway, group chief executive of the Jelf Group, said: “This is an exciting opportunity for Godfrey

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