Profits break £10m mark at Confused.com

Henry Engelhardt

Admiral, owner of Confused.com, has reported that the price comparison site posted a profit of £10.2m for the first half of 2013, up on the £8.4m recorded for the same period last year.

Total revenue for the site edged up 4% to £44.8m [H1 2012: £43.2m] as Admiral confirmed that Confused's market share held "broadly steady". 

The parent company also revealed that Confused's operating margin improved to 23%, while revenue from other products was stable at 20%.

Admiral stated: "The UK market remains highly competitive, with four players continuing to dominate market share and advertising spend."

Meanwhile, Admiral Group reported that pre-tax profit was up up 6% to £181.4m [H1 2012

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