Bridging the gap
As the chief executive officer of one of the largest insurers in the UK, Bridget McIntyre has a lot on her plate, from ensuring Royal & Sun Alliance (RSA) maintains its customer focus to having a positive working relationship with its broker partners. Michelle Worvell speaks to her about her rise to the top, as well as what brokers can expect from a relationship with RSA
As one of the few female chief executive officers (CEO) in the UK insurance industry, and for Royal & Sun Alliance (RSA) - one of the largest insurers in the country - Bridget McIntyre could be said to be at the top of her game. Extremely well respected in the industry, few have a bad word to say about her due to a combination of her no-nonsense attitude coupled with an easy charm, which quickly wins people over to her side.
Sitting in her office in Leadenhall Street in the heart of the City
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