EDB, which is part of Equity Insurance Group, will provide fully branded 'Honda Happiness' car and bike insurance services.
Both schemes feature complimentary seven-day cover for buyers of both new and used motorcycles and cars.
In addition to quote and buy websites for both products, an accident repair service is administered through the Honda Approved Repair Network, while the schemes will be administered at EDB's customer contact centre in Colchester.
Neil Utley, Equity chief executive, said:
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