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Digital technology adoption survey: Six key insights for brokers

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1,819 independent brokerages across the UK, Ireland, U.S., and Canada participated in the 6th Annual Applied Digital Broker Survey which focussed on a set of questions about broker technology use.

The responses provided the data to calculate a digital score for each broker taking the survey and identified baselines for technology adoption. The survey questions examined five core competencies of a digital broker, including management system capabilities, mobile, insurer connectivity, data analytics and cloud software.

Based on the survey results, this content shares six key insights about digital technology adoption within the broker market and the market forces driving change.

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