Focus on quality not price
I have been in insurance for more than 25 years and I am dismayed to say that today's commercial mar...
I have been in insurance for more than 25 years and I am dismayed to say that today's commercial market is as daft as I can remember. I look at our competitors and, with only the odd exception, they are all focused solely on price; insurance is a commodity like never before.
Soft markets do not have soft landings. The inevitable losses become intolerable. Corporate casualties can ensue. Companies try to put things right by increasing terms or refusing to accept risks that, only months before
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